Marcel SendreaSenior Product Designer
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Marcel Sendrea

Senior Product Designer | Enterprise SaaS · AI-Native Products

Summary

Senior product designer for B2B, B2C, SaaS, and enterprise software who builds with AI: I ideate in Figma, design in code, and use MCP to maintain and govern design systems. I own work from discovery to delivery, turning ambiguity into functional prototypes in code that engineering can build from. At Virtru, led design of an encryption product through v1.4 and built the design system behind 3 SaaS products. At Fuselab, shipped a healthcare data visualization product 0-to-1 and redesigned the aviation industry's largest aircraft database, cutting task time 50%. At Crunchyroll, built the company's first cross-platform design system, cutting time-to-market 37%.

Experience

VirtruSenior UX DesignerRemote

Jan 2025 – Aug 2026

  • Owned design of the encryption product from first concept to a shipped v1.4 across 3 release cycles. Delivered file preview, attribute editing, encryption, and post-send access control to beta customers on Windows and macOS.
  • Designed the AI-driven policy suggestion experience, where a model reads user entitlements and organizational policy configuration to recommend access attributes, with manual override at every step so the employee sending the file stays in control of the final decision.
  • Redesigned the Web Security Platform install for administrators and IT, replacing a Command-Line Interface (CLI)-only flow with guided setup. Moderated testing showed errors down 40% and effort down 56%.
  • Built the design system underpinning 3 SaaS products end-to-end, from foundations through Storybook, maintained and governed it with Claude Code and MCP, and drove adoption across product and engineering teams.
  • Set the success metrics (task completion, task time, error rate), ran the moderated testing that measured them, and used the results to decide what shipped, what changed, and what got cut. Wrote the specifications engineering built from.

Fuselab CreativeLead Product DesignerRemote

Sep 2022 – Apr 2024

  • Led design across healthcare, aviation, and government data visualization for US and Canadian clients.
  • Designed and launched a data visualization product for the California Department of Health Care Services (DHCS), cutting recurring development work by 40% and cost per report by $60,000.
  • Redesigned AircraftBluebook.com, the aviation industry's largest aircraft database. Users completed tasks 50% faster, and return visits rose 20%.
  • Managed a 16-person distributed design team with 92% retention through the end of engagement.
  • Built a shared design system spanning Figma and React, cutting delivery time by 18% and improving consistency across all client projects.

CrunchyrollSenior Design Program ManagerSan Francisco, CA

May 2018 – Sep 2022

  • Led design ops across web, iOS, Android, and 10-foot TV UX platforms while the paid subscriber base grew by 2M.
  • Built the company's first cross-platform design system, cutting time-to-market by 37% and saving 15,000 engineering hours per year.

CrunchyrollRegional Lead Product DesignerRepublic of Moldova

Jan 2017 – May 2018

  • Built and led a 10-person design team from the ground up. Audience retention grew by 27% across mobile and web.
  • Set design vision and process standards for the regional office, growing team design maturity and shipping cadence.

YopesoHead of Product DesignRepublic of Moldova

Oct 2015 – Jan 2017

  • Recruited and developed 14 designers, driving 20% revenue growth.
  • Led design operations, expanding the business portfolio and improving delivery timelines by 18%.

Skills

Design
Interaction design · Visual design · Motion design · Information architecture · Prototyping · Wireframing · Design systems · Systems thinking · Data visualization · AI agent-assisted design and prototyping · Trust and transparency in AI systems · Product thinking · Design strategy · Storytelling · Accessibility (WCAG 2.2)
Methods
Semi-structured UX interviews · Moderated and unmoderated usability testing · Contextual inquiry · Observational studies · Surveys · Discovery · Problem framing · Thematic analysis · Affinity diagramming · Behavioral archetype research · Persona development · Journey mapping · Research synthesis · Cross-functional collaboration
Domain
Data visualization · Developer tools · B2C · B2B · SaaS · Enterprise software · Design systems · Healthcare · Data security
Tools
Figma · Figma Make · Claude Code · FigJam · Adobe Creative Suite · Next.js · HTML · CSS

Education

Bachelor of Arts, Graphic Design

2002

Academy of Music, Theatre and Fine Arts · Republic of Moldova · Graduated top of class

Certifications

  • Interaction Design for Usability

    Aug 2026IxDF

  • Object-Oriented UI Design: Build Interfaces Users Love

    Apr 2026IxDF

  • AI for Designers

    Dec 2025IxDF